For sometime now we have been working with David Grier - Adventurer, Chef, Inspirational Speaker and all round good guy. I remember the first time I met David. I was still working at a digital advertising agency in Cape Town and David was about to run through Ireland and the UK as you do....of course! We helped David with marketing the adventure and created an online campaign for him to raise funds for the Miles for Smile initiative he started to support Operation Smile South Africa I then soon afterwards left the ad game and started Bigger Than Me and haven't looked back. David and I kept in touch and it wasn't long until David approached me with another adventure he needed help with … [Read more...] about What makes a social change legend?
Are you a Non-Profit? Are you brand looking to tell real stories? Is your content and social media strategy up to scratch? Do you need help to tell your story? Do you need more fans, followers or donors? Do you want to raise more funds from donors? Want to engage with your customers? Do you have a campaign in mind and need help executing it? Do you want to concentrate on what your NGO does and leave content and social media to the experts? Well Bigger Than Me is here to help! Bigger Than Me is a social change and content agency offering all NGO's a introductory social media and content package. Why you need this? Its really very simple. NGO's like any … [Read more...] about Bigger Than Me’s Content and Social Media package for NGO’s
In 2018 so far there have been some very interesting developments in the digital media space. Firstly, Facebook have decided to change the way they do business and who they prioritise in our newsfeed. Secondly, if your a brand, business or NGO, "going green" or "doing good" have shifted from “nice to have” to being essential for success, thanks to millennials which i break down on a article just written for Financial Mail’s Redzone. Then, the 2018 Global NGO Technology Report has also just been released with some very interesting insights. Most notably the use of messaging services like Facebook and Whatsapp to communicate to volunteers and donors and right now they are … [Read more...] about What NGOs and brands need to know about “Doing Good” in a digital world
Unless you have been sleeping under a rock the last few years you will have seen quite a lot pop up on your newsfeed's about Artificial Intelligence or AI with some predicting the end of the human race and others sharing the view that it could be our saviour, albeit a hybrid version of ourselves. For those of you who don't know what AI is according to Wikipedia. Artificial intelligence (AI, also machine intelligence, MI) is apparently intelligent behaviour by machines, rather than the natural intelligence (NI) of humans and other animals. In computer science AI research is defined as the study of "intelligent agents": any device that perceives its environment and takes actions that … [Read more...] about Artificial Intelligence – Savour of the world or Dooms Day device?
Done and Dusted!!!! Hitting our clients campaign target is always such a great feeling, but blowing them out of the water is something else. We recently completed work on the #35SmilesIn35Days fundraising campaign for our client Operation Smile South Africa where we managed to help raise a total of R350,000, totally 63 smiles over the 35-day period which means 63 children can now receive life-changing surgery The campaign was launched on the Expresso Morning Show on World Smile Day – Friday, 6 October with Operation Smile ambassadors David Grier, Liezel van der Westhuizen and Operation Smile volunteer, Dr Clare Nesser. View the Expresso Morning Show insert below: The aim of the … [Read more...] about Creating 35 Smiles in 35 Days