In part one of our YouTube video tips we offered some essential ‘advice on setting up your channel. In this second part 2 we look at some best practices as well as examples of well-run non-profit YouTube channels. As data speeds increase, smartphones become more powerful and video technology improves, the consumption of video as a medium just gets greater and greater. Storytelling has replaced straight-up advertising in many spheres, as today’s generation do not want to be sold to in the conventional manner. Everybody has a story to tell; from the girl next door filming her gym session on Instagram stories to the guy pranking his best mates and posting it to Facebook or YouTube, … [Read more...] about YouTube video Tips for non-profits and social impact campaigns Pt.2